Open Google Sheet with violation tracking at: {{VIOLATION_TRACKING_SHEET}}
The spreadsheet should contain:
- ASIN of violating listing
- Type of violation
- Evidence URLs or screenshots
- Violator seller name (if known)
Navigate to Amazon Brand Registry.
For each violation case (up to {{VIOLATION_COUNT}} cases):
**Step 1: Verify Violation**
- Navigate to the reported ASIN on Amazon
- Review listing carefully:
* Product title
* Images
* Bullet points
* Product description
* A+ Content (if any)
* Brand name
- Identify violation type:
* **Trademark Infringement:** Using your brand name without authorization
* **Copyright Infringement:** Using your images, text, or content
* **Counterfeit:** Selling fake versions of your product
* **Patent Infringement:** Unauthorized use of patented design
* **Listing Hijacking:** Selling on your ASIN without authorization
* **Brand Name Abuse:** Misleading use of brand in title or keywords
- Take screenshots as evidence:
* Full listing page
* Specific violating elements
* Seller information
* Customer reviews mentioning authenticity issues
**Step 2: Report Through Brand Registry**
- Log into Amazon Brand Registry
- Navigate to "Report a Violation"
- Select violation type from dropdown
- Fill in report form:
* **Product Information:**
- ASIN of violating listing
- Product title
- Seller name
* **Your Product Information:**
- Your legitimate ASIN (if applicable)
- Your brand name
- Registered trademark number
* **Violation Details:**
- Specific elements being violated
- How it infringes your IP
- Why you believe it's unauthorized
* **Evidence:**
- Reference trademark registration
- Explain ownership of images/content
- Describe authentic product differences
- Note any customer complaints about fakes
* **Impact Statement:**
- How violation harms your brand
- Customer confusion or safety concerns
- Lost sales or reputation damage
- For copyright violations:
* Specify copyrighted content (images, text, etc.)
* Confirm you own the copyright
* Explain unauthorized use
- For counterfeit products:
* Explain how listing is counterfeit
* List identifying features of authentic product
* Note quality or safety differences
* Mention purchase verification program if enrolled
- Attach evidence:
* Screenshots of violation
* Your trademark certificate
* Your original images or content
* Product authentication documents
* Test buy evidence (if applicable)
- Write clear, professional explanation:
* Be specific and factual
* Use objective language
* Cite trademark/copyright numbers
* Reference Amazon's policies
* Avoid emotional or accusatory tone
- Submit report
- Note case ID in spreadsheet
**Step 3: Follow Up**
- Track report status in Brand Registry
- Respond promptly to Amazon requests for more information
- If violation not removed, escalate:
* Provide additional evidence
* Reference previous case IDs
* Contact Brand Registry support
- Update spreadsheet with:
* Date reported
* Case ID
* Status
* Outcome
* Notes
**Best Practices:**
- Act quickly when violations are found
- Document everything thoroughly
- Be consistent in reporting similar violations
- Follow up on pending cases weekly
- Keep database of repeat violators
- Enroll in Amazon's Transparency program if applicable
Report {{VIOLATION_COUNT}} violations.
Wait 60-120 seconds between submissions.